Columbia Housing Authority SC recently received notification of 46 NAHRO Awards of Merit
Columbia Housing Authority SC recently received notification of 46 NAHRO Awards of Merit, eight of which were awarded for projects completed in conjunction with the team at Brooks Jeffrey.
The Columbia Housing Authority needed to improve the public's knowledge of their agency.
Efforts were initiated to provide a greater focus on resident services, transparency, and accountability while addressing attitudes toward the agency. To this goal, a complete rebranding of the Housing Authority was undertaken. A new primary logo brand was developed, along with subsidiary logos to reinforce the branding system.
A new, responsive website was developed to provide online tools and resources. These initiatives moved Columbia Housing into a new era by shifting its brand focus from a Public Housing Authority to a community-based organization providing housing and related services to Columbia residents.